I.C.E. Keytag

Friday, January 18, 2013

Read All About IT

Paper.li ~  enables you to become Editor-in-Chief of your own news site and publish topic based newspapers from content you find anywhere on the web
What is online content curation? online content curation is the organizing, filtering, presenting and sharing of the most relevant digital content for a specific audience/ niche marketing.

 Why should I make a Paper.li? 

As a modern day marketer, you understand the value of curated content in your content marketing strategy. Paper.li is a utilitarian tool that can help your content marketing efforts
  • attract the right audience
  • drive traffic to your site or blog
  • engage with your influencers
  • build community
  • establish thought leadership
  • deliver engaging content
Whether our Paper.li publishers consciously know it or not, they are content marketers!

 So how does Paper.li work? 

Anyone with a Twitter or Facebook account can log-in and create a paper. We provide you with easy to use tools to select your content. You choose your content streams and can create queries and searches based on Twitter users, #tags, keywords, Facebook, your own Twitter timeline, Google+ users, RSS feeds and more.

After you have chosen your sources, we go to work. Behind the scenes, it goes something like this: we extract all tweets that include URLs based on your content selection we extract the content found on these URLs:
  • text, e.g. blog post, newspaper article
  • photo, e.g. Flickr, yfrog, Twitpic, ...
  • video, e.g. YouTube, Vimeo, Dailymotion, ...
  • analyze the extracted text for language ( EN, ES...) and for topic, e.g. Politics, Technology, ...
  • surface the day's most relevant articles (using paper.li magic)
  • construct a newspaper frontpage using the filtered articles, photos and videos.
    What makes this a great app is that you can use the tutorials and publish great content that caters to your business. Personally, I like to promote others ~ Who will share to their followers, and of course I have a few links of my own on it gaining all of us more exposure. It's also a great way to make friends! Who doesn't love to get a message that they are in the Newspaper!

    I love feedback as well! I would like to know where people are coming from, what you found as helpful or interesting? I'm a people person, I'm thankful to have had the opportunity to cross paths with you today!
    To your success! Michelle Good Dedicated  to "Give A Way" all  the sources to aid in your marketing endeavors and place it in one spot! Be sure to scroll down, and on the right side there is a place to enter your email. By doing so you can get updates when I post a new tool! 

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